Fireside Creative


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Fireside Creative

Fireside Creative was founded on the concept that people will congregate around an idea when they are captivated by its story. Like the age-old tradition of sitting around a campfire, we as a people desire to be captivated by tales of endurance, excitement, and emotion.

With this philosophy in mind, Fireside Creative's goal is to produce quality content based on the natural evolution of your business. Regardless of your product or service, we help realize and nurture the story you have been telling.

Alexander Collins

Director, editor & storyteller


Alexander M. Collins is an award-winning director with ten years of experience in the film industry.

In 2005, he enlisted into the United States Marine Corps in support of Operation Iraqi Freedom. Alexander made three combat deployments to Iraq with 1st Battalion 7th Marines, Suicide Charley. 

After being honorably discharged, he earned his Bachelor's Degree from the Art Institute of California - San Francisco in Digital Filmmaking and Video Production.

In 2012, his short film Guilt won 1st place from the California Independent Film Festival during the Iron Filmmaker contest. It also won Best Performance and was nominated for Best Cinematography. Guilt was also Film of the Month on the Indie Demand website.

In 2015, Alexander earned his Master's degree in Film Directing from the prestigious American Film Institute in Los Angeles. His thesis film, The Strangeness of Coming Home, was Official Selection by the Los Angeles Independent Film Festival Awards. 

Currently, Alexander is the Media Producer at Black Oak Casino Resort where he creates the photo and video content. When he’s not at work, you can find Alexander hiking through the mountains of Tuolumne County, drinking iced coffee, and writing the script for his next project.


twitter @filmmakeramc

Denise Valbuena

Marketing & video producer


From big name brands to local businesses, Denise Valbuena has spent over eight years developing and managing digital advertising campaigns across a number of industries. She strives to deliver the highest quality experiences that effectively communicate unique brand stories.

Denise developed her tireless work ethic in the Los Angeles and San Francisco advertising industries while working on digital, mobile, and video campaigns for Disney, ABC, Honda, and countless other household names. In addition to media strategy and account management, she led creative development for several video campaigns at AdColony that received industry awards in the U.S. and international markets.

Now based in Tuolumne, CA, she enjoys creating engaging social media content for Black Oak Casino Resort and freelancing for local businesses to develop social media strategies and produce video content.


instagram @dineese